Intense Lighting Hires Robert Limroth as Vice President of Sales for its Eastern Region

(ANAHEIM, CA – Intense Lighting, Inc., an industry leader in high-quality, specification-grade lighting products, has recently hired Rob Limroth as Vice President of Sales for the company’s Eastern division. Limroth’s role is to build sales and increase brand awareness of Intense Lighting products throughout the Eastern United States. He will focus on retail national accounts and manage the company’s Eastern Sales personnel and manufacturer representatives.

Limroth brings 22 years of experience in the lighting industry to his new role at Intense Lighting.  A Philadelphia native, Limroth has been employed with reputable lighting manufacturers such as Juno Lighting, Lightolier and Acuity Brands Lighting. For the past nine years he has been employed at Amerlux as VP of Commercial Sales and has also participated in the product development for both the interior and exterior product lines. Limroth has worked in national account sales organizations and also managed a commercial sales team that included an extensive outside sales rep base.

“Rob’s lighting expertise along with his history of successfully driving LED adoption makes him an ideal fit for Intense,” says Allan Gray, President, Intense Lighting. “With Rob’s knowledge and relationships, he will be able to help us build our brand presence on the East Coast and promote new product innovations that will benefit our customer base. We are extremely happy to welcome Rob to our team.”

Limroth is equally pleased. “I am eager to move forward and create new opportunities and expand the company’s presence throughout the East as has been already done in the West over the last decade,” he says. “The quality and performance of our products will quickly take us to the next level. It will solidify our position in the industry as an independent manufacturer that can drive new LED technologies while providing value and service to a wide range of customers in the commercial and retail lighting arenas.” 

About Intense Lighting

Headquartered in Anaheim, California, Intense Lighting is a privately held company that has been designing and manufacturing sustainable lighting solutions for commercial, retail, residential and exterior markets since 2001. The Intense product collection offers interior and exterior luminaires that include specification down lighting, decorative wall sconces, track lighting, recessed down lighting, recessed multiples and step lighting. In addition to interior lighting, Intense Lighting offers a complete product line of outdoor luminaries including bollards, landscape, wall cylinders, wall sconces, in-ground luminaries and illuminated rail systems. For more information, please visit: http://www.intenselighting.com or call 800.961.5321.

 


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Intense Lighting Hires Robert Limroth as Vice President of Sales for its Eastern Region

 

 

(ANAHEIM, CA – January 31, 2012 – Intense Lighting, Inc., an industry leader in high-quality, specification-grade lighting products, has recently hired Rob Limroth as Vice President of Sales for the company’s Eastern division. Limroth’s role is to build sales and increase brand awareness of Intense Lighting products throughout the Eastern United States. He will focus on retail national accounts and manage the company’s Eastern Sales personnel and manufacturer representatives.

 

Limroth brings 22 years of experience in the lighting industry to his new role at Intense Lighting.  A Philadelphia native, Limroth has been employed with reputable lighting manufacturers such as Juno Lighting, Lightolier and Acuity Brands Lighting. For the past nine years he has been employed at Amerlux as VP of Commercial Sales and has also participated in the product development for both the interior and exterior product lines. Limroth has worked in national account sales organizations and also managed a commercial sales team that included an extensive outside sales rep base.

 

“Rob’s lighting expertise along with his history of successfully driving LED adoption makes him an ideal fit for Intense,” says Allan Gray, President, Intense Lighting. “With Rob’s knowledge and relationships, he will be able to help us build our brand presence on the East Coast and promote new product innovations that will benefit our customer base. We are extremely happy to welcome Rob to our team.”

 

Limroth is equally pleased. “I am eager to move forward and create new opportunities and expand the company’s presence throughout the East as has been already done in the West over the last decade,” he says. “The quality and performance of our products will quickly take us to the next level. It will solidify our position in the industry as an independent manufacturer that can drive new LED technologies while providing value and service to a wide range of customers in the commercial and retail lighting arenas.”

 

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About Intense Lighting

Headquartered in Anaheim, California, Intense Lighting is a privately held company that has been designing and manufacturing sustainable lighting solutions for commercial, retail, residential and exterior markets since 2001. The Intense product collection offers interior and exterior luminaires that include specification down lighting, decorative wall sconces, track lighting, recessed down lighting, recessed multiples and step lighting. In addition to interior lighting, Intense Lighting offers a complete product line of outdoor luminaries including bollards, landscape, wall cylinders, wall sconces, in-ground luminaries and illuminated rail systems. For more information, please visit: http://www.intenselighting.com or call 800.961.5321.

 


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