Amerlux Expands Vice President Roles of Bill Plageman to Marketing, Product Management and Customer Service

J.R. Krauza, Jeff Zaro and Chrissy Dagnall Attain New Management Roles

Fairfield, New Jersey—Increasing his range of key responsibilities for the company, Amerlux has announced the expansion of Bill Plageman’s responsibilities to include Vice President of Marketing, Product Development and Customer Service, according to CEO/President Chuck Campagna. Amerlux is a leader of task-specific, energy-efficient lighting solutions for the retail, supermarket, commercial and hospitality markets.

“As our firm continues to grow exponentially, Bill has done an excellent job in his management roles overseeing our highly valued marketing and product development departments,” explained Mr. Campagna.  “Our customers and specifiers will continue to reap the benefits of his industry expertise and depth of knowledge as he heads-up our customer service team.”

In his latest role, Mr. Plageman will oversee a team of nearly a dozen customer service representatives that work very closely with the production, quotations and purchasing departments.  He will streamline the customer service department to specialize in National Accounts and Commercial Accounts, while implementing new policies and procedures to help customers and specifiers process their orders more quickly, accurately and efficiently.

Mr. Plageman will continue to oversee Product Management while Senior Project Manager J.R. Krauza manages the day-to-day operations of the product development department.  Amerlux Project Management personnel continue to make new inroads with innovative commercial and retail task and accent lighting employing the latest LED technologies.

Mr. Plageman will also continue to manage the Marketing Department while Jeff Zaro oversees digital marketing content including the new website design, emarketing and mobile applications.  Graphic Designer Chrissy Dagnall will manage the design and production of all print materials including catalogs and magazine advertising.

“Bill’s vast and diverse skill set continues to raise his star within our customer and corporate communities,” continued Mr. Campagna.  “His leadership has helped nurture our younger executives and drive fellow employees to become the best that they can be.”

During his tenure with Amerlux, Mr. Plageman served for five years as Vice President of Specification Sales while building a sales team to work with high-profile architectural, engineering and lighting design firms. Since that time, he has overseen the marketing and product development departments building the Amerlux brand and growing the product line with many new LED solutions.

About Amerlux LLC

Amerlux speaks the language of light for design and construction professionals around the world by manufacturing a broad array of optically superior, energy efficient lighting solutions for the retail, supermarket, hospitality, commercial and outdoor lighting markets.  Amerlux products and services include track lighting, recessed downlighting and multiples, pendants, linear fluorescents, and custom lighting systems, as well as support for energy reduction plans that can be used as a guide to state, city and local utility rebate programs for maximum energy savings and utility incentives.  The company’s domestic and international clients receive the support of Amerlux’s highly trained specification sales force, as well as expert service from initial design to on-time delivery made possible by strategically located manufacturing, warehousing and shipping locations.