The Cree LED Lighting division is growing rapidly, introducing new industry-leading solid-state lighting products to expand our portfolio. The Product Marketing Manager is responsible for managing and launching next generation LED lighting products that will rapidly drive LED adoption. Other responsibilities include marketing collateral and material development, webinars, market research planning, sales aids development, POP materials development and distribution. This position reports to the Vice President of Product Marketing for Outdoor Lighting and works closely with the Sales group ensuring that Cree LED Lighting has the right product portfolio and positioning.
This role is located in our Lighting Division at Cree’s headquarters in Durham, NC. If you’re an experienced Product Management professional, now is your chance to join the LED Lighting Revolution!
Responsibilities
- Manage complete product lifecycle from product concept to product end of life.
- Personally manage 1-2 large product launches concurrently in addition to other projects.
- Successfully launch and position products that will enable Cree LED Lighting to achieve sales growth targets.
- Become an expert in the assigned lighting applications and verticals as well as manage overall product portfolio.
- Actively engage with sales and customers to acquire “Voice of the Customer,” feedback.
- Develop and deliver effective marketing materials and sales tools.
- Drive deliverables and deadlines within a predictable timeframe.
- Manage the forecasting, growth and profitability of the assigned product portfolio.
- Author Market Requirements Documents (MRDs).
- Establish and Maintain pricing strategy that results in meeting revenue and product targets for assigned product line.
Qualifications
- BA/BS in engineering, marketing, or related field.
- 7+ years Lighting experience (LED preferred).
- 5+ years technical product management experience (Lighting preferred).
- Superior project management skills ensuring deadlines are met.
- Strong cross functional team management skills.
- Ability to grasp technology quickly.
- Effective writing, communication and leadership skills.
- Capable of gaining consensus across a wide variety of stakeholders.
- Self-motivated with strong drive to achieve business objectives.
- Willing to travel up to 30% of the time domestically.
Preferences
- MBA or advanced business degree
- 7+ years product management and product portfolio experience.
- LED Lighting Fixture experience and technical expertise.
- Experience with advertising agencies and creative development.
- At Cree, we’re always on. We believe that meaningful change happens through sheer force of will and the determination of a team solving a problem, and we’re unafraid to kick down the door to make it happen. That’s how we inspired the LED revolution and continue to create brilliantly affordable, radically simple, uncompromisingly efficient solutions that transform the way we experience light. From inventing America’s best-selling light bulb to commercializing the brightest lighting-class LEDs, our vision isn’t just to cultivate a thriving business – it’s to better the world. And we don’t take no for an answer.
- Be part of what’s next. Join our growing multi-billion dollar start-up, named a 2014 MIT Technology Review “50 Smartest Company,” to revolutionize energy efficiency and transform the way we experience light.
- We are an equal opportunity employer and all qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, national origin, disability status, protected veteran status, or any other characteristic protected by law.
For consideration, click here.